Business & Tourism Publishing (BTP) was established in 2000 when the directors saw an opportunity to develop a business events magazine that offered a fresh perspective with a modern look and feel. Within a short period of time BTP became the leading publication company within the Business Tourism industry in Australia, with its magazine – micenet – winning industry awards and capturing strong market share.
In January 2011 BTP purchased the well-established consumer travel magazine Get Up & Go. Readership demographic for Get Up & Go magazine is the 55+ age group, retired or semi-retired, cashed up and prepared to travel the world. The magazine has an excellent pedigree and continues to be respected nationally as Australia’s leading travel magazine for the mature-age market.
As leaders in the world of publishing, BTP continues to grow the distribution of Get Up & Go, develop new offerings with micenet, and provide its growing readership with informative, educational and entertaining content, in hardcopy and online.